The affiliate.com crew is getting ready to leave the winter wonderland of Denver for the Big Apple next week to attend ad:tech New York. This is always one of the best conferences of the year and we’re excited for the show’s big move to the Javits Center. While the old venue at the Hilton was [...]
by Tom Wozniak, Marketing Director It’s always interesting to watch a marketer think outside the box, utilize non-traditional methods and hit a marketing grand slam. It can be a great motivator for marketers as they see someone else take a chance and achieve some serious success. While it isn’t in the affiliate marketing space, a [...]
Fail quickly. Any successful online marketer will tell you that many of your campaigns and tests won’t be profitable. This is especially true in PPC. One of the keys to long term success is to quickly determine if a campaign isn’t working they way you expect and move on. One of the biggest advantages of [...]
The October 27 affiliate.com Newsletter is now available online.
Look beyond Google. Certainly when you are running PPC campaigns, you want to focus your attention on Google, since it provides the majority of search traffic. But, don’t completely ignore the other search engines. While they will likely provide far less traffic on your campaigns, they also may be somewhat less competitive (although not always). [...]
